FASHION COLLABORATIONS
A lot of fashion brands usually make collaborations with other brands or famous artists. Ever since I can remember the brand that does this the most is and started it was H&M.
Every time this happens the sales are huge since the collection is available only for few weeks, they only produce a certain amount of each piece, and last but not least they sell the collection in selected stores. All of these characteristics makes the collaboration super exclusive and desired.
The most famous collaborations have been H&M x Kenzo, H&M x Balmain, Tommy Hilfilger x Gigi Hadid, Apple Watch Series 2 x Hermés, among others.
The last collaboration that was released was Bershka x Fedez. This collection was only for men, nevertheless, women (including myself) have bought garments of this collection to wear due to its cool style and exclusivity.